Founded in 2019 and designed in Paris by Chloé Harrouche, Loulou de Saison is a masterclass in effortless French style. Defined by a refined approach to modernity, the brand embraces contrast- delicate yet strong, minimal yet statement-making, feminine with a masculine edge. Each piece is crafted with precision, offering a wardrobe of timeless essentials that feel both current and enduring. Rooted in Parisian sophistication, Loulou de Saison celebrates the art of understated luxury, where simplicity becomes striking and ease is elevated.