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Represent

Founded in 2011 by George and Mike Heaton, REPRESENT is a testament to British luxury fashion, born from a blend of artistry and entrepreneurial spirit. Initially a college project for selling graphic tees, the brand quickly evolved, emphasizing meticulous craftsmanship and constant innovation across its collections. From screen-printed beginnings to global recognition, REPRESENT stands for relentless refinement and progress, striving to become the world's leading fashion label with each carefully crafted garment.